Why this change?
By reducing the use of plastic packaging, GripLine strives for a smaller ecological footprint. It is part of the strategic vision of Berdal, owner of the House of Brands, with regard to sustainability and circularity. This not only has a more positive effect on the environment but also benefits retailers.
IMPROVED STORe PRESENTATion
In addition to improving the store presentation, new packaging also provides better profiling to customers. By distinguishing ourselves with sustainable packaging, we respond to the growing demand for environmentally conscious packaging.
Smaller Packaging Units
From now on, our retailers will also receive the door stops in smaller packaging units. This makes it easier to present individual units in the store, without having to store large stocks of door stops. In this way, we continue to meet the wishes of our partners.
